SEATTLE, WA - Ultra-luxury, small-ship cruise operator Seabourn
has signed an agreement with the United Nations Educational, Scientific and
Cultural Organization (UNESCO) in a unique alliance to help protect World
The partnership is being created to foster wider support and understanding in
the travel industry and among travelers for UNESCO's mission of identifying,
safeguarding and promoting unique cultural and natural features around the world
deemed to possess universal value for all humankind. Seabourn has committed to
raising $1 million for UNESCO as part of this multi-year agreement.
For Seabourn's guests, this alliance means that their travels on Seabourn's
intimate, all-suite ships will be enhanced by deeper insight and
behind-the-scenes information about current and future World Heritage sites and
projects. Speakers with special knowledge about World Heritage will sail on
Seabourn's ships as a part of the line's Seabourn Conversations enrichment and
entertainment program. In addition, fares for Seabourn optional excursions that
include UNESCO World Heritage Sites will include a small donation to UNESCO's
World Heritage Fund. The company will also create special World Heritage
Discovery Tours at a number of ports worldwide, with exclusive enhanced content
on World Heritage.
"Seabourn is proud to be partnering with UNESCO to promote and support
sustainable tourism," said Seabourn President Richard D. Meadows. "Through this
partnership we are committed to providing our guests with a deeper appreciation
and understanding of the many World Heritage sites we visit around the world and
the important work UNESCO is doing."
Irina Bokova, Director-General of UNESCO, commented, "With this partnership
UNESCO and Seabourn truly demonstrate our shared commitment in safeguarding
World Heritage by promoting sustainable tourism at these iconic destinations.
The partnership enables us to reach the traveling public with our conservation
message which is universal in scope and so important to the dialogue and mutual
understanding that are needed to nurture a culture of peace."
Seabourn shares with its guests a genuine passion for exploring the world's most
exceptional destinations. Year after year, the company provides its guests
opportunities to experience one-of-a-kind treasures such as the temple complex
of Borobudur on Java, the excavated ruins of Pompeii and Herculaneum in Italy,
and the Taj Mahal in Agra, India. As completely different as these places are,
they share a common attribute – they are all designated UNESCO World Heritage
Sites. Since its founding, Seabourn has facilitated visits to hundreds of UNESCO
World Heritage Sites and currently includes over 150 designated sites in its
itineraries. Now it will also help to support UNESCO's efforts to expand,
promote and preserve these precious global resources for future generations of